Have you ever wondered how Google gets its information for its local search results? All too often companies have erroneous information listed with Google due to an address change, error or for no reason at all. Here is how you can change your Google Local business listing.

If your business has a website that has been around for awhile chances are you have a Google local listing and you did not have to do anything to get it. Google will automatically create a Google local page for you whether you want it or not. The Google robots harvest information off your website, usually from the contact page, and create a listing for your website. But what if this information is incorrect? What do you do then?

If you have incorrect information listed with Google Local there is something you can do about it. Google has created a place where business owners can login and edit their current business information.

If you have a current listing with Google you will want to actually search your business name. If you don’t have a Google local listing yet click here. For example, search “Moore Web Exposure, Portland, OR” but replace that with your business. You should find something like this:

Next you will want to click on the “More information >” link that you see at the bottom there. This should take you to a page that gives you the full listing for your business.The next page should look something like this:

You will now want to click on the “Add or edit your business” button you see highlighted in red. The rest is pretty self explanatory as long as you have the patience to follow the directions Google provides you. You will be taken to a page where you can edit your business. The whole process is pretty easy. Once you put your information in Google will ask to verify that you really are the owner of that business. They will call the phone number provided and give you a verification code to enter. Its that easy.

If you do not already have a listing with Google then you will have to create one from scratch. Go to www.google.com/local/add and add your listing to Google. There is a video tutorial provided by Google that is helpful as well.

Once you have your account setup feel free to look around and see what Google has to offer. You can add coupons for your business as well as track the number of people who look you up. If have questions on Google local than feel free to contact me for help.

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